Rebec Trans
Caroman Trans
About Me

Welcome to my online portfolio. My name is Rebecca Roman. I am a UX Designer based in the San Francisco Bay Area, specializing in visual and UI design. I am well-versed in creating rich visual designs and clean, simple user interfaces that are easy to understand and navigate.

My Resume

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Contact Me

Need design work, or have a question or comment? I would love to hear from you!

UX Design

Pearl.com question list
Pearl.com - Professional Question List

UI design; visual design

Test success metrics: Redesigned question list tested on 35+ alpha testers. Feeback positive overall.

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Follow-up Confirmation
Pearl.com - Professional Follow-up Confirmation

UI design; visual design

Test success metrics: N/A

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ATS Landing Page
Pearl.com - Professional Application Landing Page

UI design; visual design

Test success metrics: Survey results presentation

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Subscriber Survey
JustAnswer.com - Subscriber Customer Profile Survey

UI design; visual design

Test success metrics: Addition of survey to subscription customer's e-commerce flow resulted in 92% survey take rate. 93% of those customers who took the survey completed the entire survey.

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EFU Fact Sheet
Pearl.com Professionals' Blog - Follow-up Tool Fact Sheet

Visual design

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JA Subscriber Customer Homepage
JustAnswer.com - Subscriber Customer Homepage Redesign

UI design; visual design; copywriting

Test success metrics: Redesign resulted in 21% increase in user engagement which was our top goal for the quarter. These users also asked 31% more questions in 2 or more categories.

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JA Price Selection
JustAnswer.com - Price Selection Page Redesign

UI design; visual design; copywriting

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JA Progress Bar
JustAnswer.com - E-commerce Progress Bar

UI design; visual design

Test success metrics: Addition of progress bar that indicates where customers are within the e-commerce flow resulted in 3.5% increase in revenue. This test was taken normal.

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JA Testimonial Homepage
JustAnswer.com - Customer-Focused Homepage (vs Expert)

Visual design; UI design; copywriting

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JA Progress Bar
JustAnswer.com - Professional-Facing Customer Care Plan Form

UI design; visual design

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JA Customer Survey
Wired.com - Haiti Rewired Community Website

UI design; visual design

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D&B DUNS Regsiter
D&B - DUNS Register E-Commmerce Landing Page

UI design; visual design

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D&B DUNS Report
D&B - Credit Report E-Commmerce Landing Page

UI design; visual design

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Hoover's Report
Hoover's - Report E-Commmerce Landing Page

UI design; visual design

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Hoover's Report Thank You
Hoover's - Report Subscription Confirmation Page

UI design; visual design

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AllBusiness Franchises
AllBusiness.com - Franchise Business Portal Homepage

Information architecture; UI design; visual design

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AllBusiness.com Homepage 2009
AllBusiness.com - Small Business Portal Homepage 2009

Information architecture; UI design; visual design

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AllBusiness.com Homepage 2006
AllBusiness.com - Small Business Portal Homepage 2006

Information architecture; UI design; visual design

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Universal Sign Company
Universal Sign Company - BillBoard installation Company Website

Information architecture; UI design; visual design; user-flow

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Cake
Cake Custom Greeting Cards E-commerce Pages

UI design; visual design; user-flow

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CNET Gifts for Dad
CNET.com - Father's Day Product Gift Guide

UI design; visual design; user-flow

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CNET Electronic Entertainment Expo
CNET.com - Electronic Entertainment Expo 2005 Feature Story

UI design; visual design; user-flow

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CNET Photo Marketing
CNET.com - Photo Marketing Association trade show 2005 Feature Story

UI design; visual design; user-flow

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Banner Ads

Wired CES 2011
Wired.com - Spring Test 2011 Banner Ads

Visual design

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Wired CES 2011
Wired.com - CES 2011 Banner Ads

Visual design

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Hoover's My Hoovers
Hoover's - My Hoover's Banner Ads

Visual design; flash animation

View Screenshot PDF | View Flash

D&B Self-Monitor Business Credit
D&B Self-Monitor Business Credit Banner Ads

Visual design; flash animation

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D&B Business Credit Reports
D&B Business Credit Reports Banner Ads

Visual design

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Intel Business Center
AllBusiness.com Intel Business Center Banner Ads

Visual design; flash animation

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CNET Music Center
CNET.com Music Center Banner Ads

Visual design

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Illustration

Appel & Frank
Appel & Frank "Shopping Girl" character

Illustrations for website and promotional collateral.

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Appel & Frank
Astrology.com - Expressively Yours Blog Post

Writing and illustration for western astrology blog.

View Screenshot PDF | Expressively Yours Blog